A research study in Wharton is trying to find out the Toyota of Retail Industry.
It started out as an academic puzzle of sorts. The researchers already knew that in the airline industry, customers and employees revere Southwest Airlines. With computers, Dell stands out as superior in customer satisfaction. And Toyota remains the company to emulate in the automobile industry. But when it comes to the retail industry, what company sets the standards for customer and employee satisfaction?
Pretty much all the preliminary conclusions (like Customer Satisfaction, No Out of Stocks etc) drawn out of this study are known to the retail industry but it would be interesting to see who gets termed as the "Toyota of Retail".
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